Straight Talk = Straight-Forward Savings

From The Check Out Blog, by Walmart Associates:

"One major expense for our customers is their monthly wireless phone bill. To help address this expense Walmart worked with TracFone, the largest prepaid company in America, to test a new service called Straight Talk. We initially tested the Straight Talk program during this summer in roughly 200 stores. The customer reaction was immediate. In fact, the response was so overwhelming that we will be launching this new program nationwide."

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